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August 2010

PPR August Cover

The Wheels Didn’t Fall Off

Regardless of when this economic downturn began or any definitive signal that it has ended, most people who are actively engaged in the promotional advertising/specialty industry still are rolling along, but perhaps at a bit slower speed. Both the short-

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Features

Check It

Predictions about the demise of the paper check have been haunting the print circuit for decades. But here it is in 2010, and checks still represent the largest category of noncash payment instruments. Unfortunately, check fraud is the most dominant

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Business Remedy

Healthcare Reform is not only in the air, but it's been made into law in the United States.

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Will Work for Incentives

Greed is good. It's not just an iconic line spoken by Gordon Gekko, the fictional character played by Michael Douglas in the movie Wall Street.

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I Am Legend

You may be wondering what more there is to know or learn about calendars, a product that has not gone through any drastic changes in centuries. What could I possibly say that you don't already know about this legendary promotional

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Columns

greenpiece : The Life and Death of Paper

Paper is by far the largest component of solid waste in landfills.

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Departments

mystery product : An Early Gift

Are you looking to enforce brand presence and guarantee your products are opened every time? If you want to make a wonderful impression on potential clients, this month's mystery product can help....

mind your business : Lead or Be Led

During tough times, leaders either fail to lead or rise above and end up with a trail of followers. Leading in good times is so much easier than leading in difficult times where the leaders' mettle is tried. When it

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marketing & sales : Listen, Don’t Speak

Most people don't realize the power of silence when negotiating a deal. I recently observed someone discussing a deal with a prospective customer.

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15 Minutes

Ed Engle reaped the benefits of his cousins' disinterest in the family business.

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Upfront

Zenger Group Acquires Boncraft

Buffalo, New York-based Zenger Group, a leading print and marketing communications services provider, has acquired the assets of Boncraft Inc., combining two of the Buffalo area’s long-standing, family-owned printing businesses. Zenger Group will retain the Boncraft name with Zenger Group...

MGI Meteor DP60 Pro Helps Olympus Press Expand Digital Capabilities

Seattle-based Olympus Press has expanded its business into new digital markets with the addition of MGI’s Meteor DP60 Pro four-color, multi-substrate digital press.
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SanMar Releases 2010 Holiday Gift Guide

SanMar, a supplier of imprintable apparel and accessories, in Seattle, introduced the 2010 Holiday Gift Guide, aimed at encouraging sales for the profitable gift-giving season....

Chocolate Inn Forms Partnership with Nassau Candy Distributors

Freeport, New York-based Chocolate Inn Ltd., announced that it has finalized a strategic partnership with Nassau Candy Distributors Inc.
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Badger Tag & Label Announces 75th Anniversary “Sell”abration

Headquartered in Random Lake, Wis., Badger Tag & Label Corporation, a printer of custom tags and labels, is celebrating its 75th year in business and as an expression of gratitude to its customers is offering a unique “sell”abration. Sept. 4...